— Services

Video Marketing Kansas City

Tools, talent and experience.  That’s us.  Everything you need to create content that roars.  Content that connects.  Content that drives results.

We’ll take your project from concept to completion.   And it’s not just about pretty images, It’s about results.

There are three key aspects to achieving these results:  understanding your target audience and speaking to them in a voice they recoginize, understanding your message and communicating that clearly, and finally, asking for the business.   That’s what we do.

 

What is Video Marketing & Why Is It Important?

As the name suggests, video marketing is a strategy that uses video content to promote your products, services, or brands. It involves creating and distributing videos across various online platforms like your website, social media pages, emails and more.

These videos can take many different forms based on you marketing needs. This includes:

  • Promotional videos
  • Product or Service demonstrations
  • Testimonials & Client Success Stories
  • Informative / How To content
  • Training
  • Recruiting

Your video marketing holds immense importance for local and even national reach. When you produce a quality video, it continues to work for your business constantly as long as people can find it. Furthermore, video content has the potential to increase engagement, boost website performance, and improve conversion rates.

By harnessing the power of video marketing, businesses can gain a competitive edge and build assets that continue to bring value long after they’re produced.

Best Practices For A Successful Video Marketing Plan

When it comes to executing a successful video marketing campaign, regardless of industry, there’s one word that comes to mind – consistency.

Consistency in Targeting

Each video in your campaign must be targeted to the correct audience and tailored to their preferences, interests, and needs.

Consistency in Production & Quality

Your videos need to be produced to a high standard of quality as this could reflect the impression customers have on your brand.  Then, you need to make sure that your videos are being edited, produced and published in a timely, scheduled manner. 

Consistency in Promotion

Your videos should be released on the same platforms each time you release them. This means putting your videos on the same social media channels, video platforms, email lists and more.

Being consistent gives you the best data to understand exactly how your videos are performing and how to make tweaks for continued, long term growth. At Real Media, we leverage our expertise and deep understanding of video marketing to help you execute these best practices without worry.

How Hard Is It To Produce Videos Consistently?

When you partner with Real Media, it isn’t hard at all! There’s no need to wear yet another hat in coming up with the strategy, let alone one that will bring you success. We take care of:

  • Auditing Your Existing Video Content
  • Building your Video Content Strategy & Targeting
  • Scripting & Direction
  • Full Video Production & Direction
  • All Equipment Needed (Green Screen, Lighting, Sound, On-Site / Off-Site Shooting)
  • Video Editing & Delivery
  • Video Placement & Promotion

We make the process of growing your business through video easy and hassle-free by taking care of everything from start to finish. Just tell us your goals and we’re ready to give you a video marketing plan that actually works.

 

How Much Does Video Marketing Cost in Kansas City?

On average, the cost of video marketing in Kansas City ranges from $1,200 to $50,000 or more per video. That’s a big range. Several factors influence the overall investment based on the videos you need and the overall impact needed to drive business.  Things like platform, content, and creative direction all influence budgets. A video marketing strategy will require the production, distribution and measurement of multiple videos over time.

Real Media works closely with you to develop a customized video marketing solution. Our team will deliver high-quality videos from our state of the art production studio in Kansas City. We provide transparent pricing breakdowns and collaborate with you to ensure you get the maximum return on your investment by actually producing videos that move the needle. 

Can I Run A Video Marketing Campaign With My Existing Videos? Where Do I Stand?

It’s possible! Before we perform a video marketing campaign to help you grow your business, it’s important that we first see where you stand. This all starts with an audit of your existing video content and how effective it is.

First, click here to fill out our Content Audit Questionnaire, it only takes 6 minutes. – https://www.realmediakc.com/video-content-audit/ 

After this, we’ll be in touch within 2 days to schedule a meeting to update you on where you stand with your existing video content. From here, we’ll give step-by-step recommendations on what to do next and how to start driving business with video. Sometimes, even the smallest of adjustments can make a huge difference in your content.Real Media helps hundreds of businesses produce and promote videos that help them grow the modern, and smart way.

Take The First Step

Towards Video Marketing

Now is the time for your business to share in the growth of video marketing. Real Media is the premier video production company in Kansas City and we’re ready to collaborate with you and deliver exceptional results. Together, we can amplify your brand’s message, engage your customers, and bring you a growth solution to stand out in the competitive Kansas City market.

How Can Video Marketing Grow Your Business?

 

With the help of Real Media’s video marketing services, you can significantly grow your business. Here’s how:

  • Increasing Brand Awareness: As a leading video marketing agency, we create highly engaging and shareable videos that help you reach a broader audience on platforms like YouTube, Facebook, Instagram, and Twitter. By consistently creating and sharing valuable video content, you make your brand more visible and memorable to potential customers.
  • Boosting Conversions: Videos have been proven to increase conversion rates by providing engaging and informative content that helps customers make purchasing decisions. Whether through product demonstrations, testimonials, or explainer videos, incorporating videos into your marketing strategy can lead to higher conversion rates and more sales.
  • Building Trust with Prospects: Videos offer a personal touch that text alone cannot, allowing prospects to see and hear directly from your team, which promotes a sense of authenticity and reliability. By showcasing your expertise and humanizing your brand through video, you evoke emotions that resonate with viewers. When combined with user-generated content (UGC) and customer testimonials, trust in your brand is amplified.
  • Product Demonstration: Convey complex information and ideas concisely and engagingly with the help of video marketing. Whether you’re explaining how your product works, providing tutorials, or sharing industry insights, video content communicates your knowledge more effectively than text or other types of content. Partner with a marketing video agency like ours for top-quality video content that clearly displays what your products and services do.
  • Driving Traffic from Search Engines: Video marketing in Kansas City is highly favored by search engines like Google, leading to higher visibility and ranking in search results. By optimizing your videos with relevant keywords, tags, and descriptions, you attract more organic traffic to your website and increase your online presence.
  • Provides Measurable Results: Unlike some traditional forms of marketing, video marketing provides measurable results that allow you to track the success of your campaigns. By analyzing metrics such as views, engagement, click-through rates, and conversion rates, you can optimize your video content and strategy for maximum effectiveness.
  • Increases Email Marketing Effectiveness: Incorporating video into your email marketing campaigns can significantly increase open and click-through rates. According to HubSpot, adding the word “video” to your email subject line can increase open rates by 19% and reduce unsubscribe rates by 26%, making video an invaluable tool for reaching and engaging your email subscribers.

Partner with Real Media, one of the top video marketing agencies, to take your video marketing strategy to the next level!

What they are saying

From the moment we started working with Real Media we have been thrilled with their team.  They always deliver on time with great results.  They make us look and I trust them.  When anyone asks me about video I tell them, these are my guys.

Lisa Ginter

CommunityaMerica Credit union

Real Media and their team have continued to deliver great content for Cottey College.  In today’s recruiting and fundraising environment, rich content is a much if you want to drive results.  Real Media is a great partner in our success.

Christi Ellis

Cottey College

turnkey content solutions without sacrificing quality

FAQS

How much time does video creation usually take?

Video creation typically takes between 2 to 8 weeks, depending on the complexity and length of the video. This includes stages like scripting, filming, editing, and revisions.

How long should my marketing video be?

Marketing videos should ideally be 1-2 minutes long to maintain viewer engagement while effectively conveying your message.

What kinds of videos do you specialize in?

At Real Media, a leading video marketing agency, we specialize in producing a wide range of videos tailored to meet your specific marketing needs. Our expertise covers various types of video content, including:

  • Promotional videos
  • Product or service demonstrations
  • Testimonials and client success stories
  • Informative or how-to content
  • Training videos
  • Recruiting videos

Can you create videos in multiple languages?

Yes, as a top marketing video agency, we can produce videos in multiple languages to cater to diverse audiences. This capability enhances global reach and engagement, allowing businesses to communicate effectively with various linguistic groups.

Let's start a project

So, if you're looking for a great video marketing agency in Kansas City that offers high-quality results, Real Media is for you. Contact us today to get started on your next project!

Real Media

9101 Barton Street
Overland Park, Kansas 66214

(913) 894-8989